Giada Benincasa x Franz Kraler: The First Capsule Collection

Giada Benincasa x Franz Kraler: la prima capsule

There are places you don't just walk through: you breathe them, you live them, they remain imprinted on your soul.

Cortina is one of them.

It is from this love that the Giada Benincasa x Franz Kraler capsule collection was born, a rare encounter
between similar visions, a passion for beauty, and dedication to the most authentic details.
An exclusive selection of items available only in the Franz Kraler boutiques in Cortina d'Ampezzo, Bolzano, and Dobbiaco.

Cozy sweatshirts, warm jackets, hats, and socks convey a simple yet powerful message: "Cortina Lover." Two words capable of transforming into emotion and belonging.

This capsule collection isn't just fashion: it's an act of love. It's the voice of the mountains, the reflection of their timeless light, the warmth of those who choose to wear their memory.

And like any true love, it's destined to last. To grow, season after season, with the same heart that gave birth to it.

A love that has found a home.

A story that has found a voice.